Yes, it’s official, the Angry Birds have now invaded China’s Mcdonald’s. To me, the Golden Arches have never looked any better.
This is a special location-based campaign launched by TBWA Shanghai and Rovio. The campaign has launched in 1,500 Mcdonald’s restaurants in the country, and their goal is to engage target audiences to interact with both the game, and the food in the fast-food chain.
Will the Angry Birds invade our US Mcdonald’s next? I guess we will have to wait and see.
(via mic gadget)